Communication and Persuasion in the Digital Age

Categories: Business, Professional
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About Course

What you will get in this course
-You will learn how to become a successful communicator in person and in virtual contexts: from group discussions to presentations to social media
-Session topics include speaking persuasively, visual persuasion, communicating quantitative information clearly, and adapting messages to audiences
-You will earn a certificate of course completion from INVIN Academy to boost your business and Career.

What Will You Learn?

  • Types of communications
  • Perception In Communication
  • Crisis Communications
  • Intercultural communication

Course Content

Types of communication
You will be able to use this information to improve your own communication and make sure that you are promoting effective communication skills within your organization and in the digital space.

  • 4 Types of communication.
  • Written communication
  • Structure
  • Visual communication
  • Content

Perception in Communication
Perception is the process of selecting, organizing, and interpreting information. This process, which is represented in the Figure below, includes the perception of select stimuli that pass through your perceptual filters, are organized into your existing structures and patterns, and are then interpreted based on previous experiences. How you perceive the people and objects around you affects your communication. You respond differently to an object or person that you perceive favorably than you do to someone (or something) you find unfavorable. But how do you filter through the mass amounts of incoming information, organize it, and make meaning from what makes it through your perceptual filters and into your social realities?

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